Semrush’s New Traffic Insights Explains Changes In Competitor Traffic Performance
New AI-powered Traffic Insights in Traffic Analytics help teams identify competitor traffic spikes and drops, understand the drivers, and act faster.
June 11, 2026
What good news! We are joining forces with Majestic – one of the world’s largest link index services, to provide you with even more link analytics! As you may know, different backlinks crawlers explore different parts of the Web. Also, SEO experts have long agreed that it's always better to use several information sources. This is why we geared up to such a partnership.
In order to receive updated data and see a complete picture of your backlink profile, first make sure you have a Majestic paid account. A button to connect Majestic is already in the Backlink Audit tool. Find it under the header.
In order to receive updated data and see a complete picture of your backlink profile, first make sure you have a Majestic paid account. A button to connect Majestic is already in the Backlink Audit tool. Find it under the header.
Then simply follow the manual to get those extra links for your analysis.
We hope you find this update incredibly helpful. Feel free to send your feedback to backlink.audit@sr03.myamztools.com.
We hope you find this update incredibly helpful. Feel free to send your feedback to backlink.audit@sr03.myamztools.com.
About Semrush
Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, pay-per-click, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush, with over 91,000 paying customers, is headquartered in Boston and has offices in Philadelphia, Trevose, Austin, Dallas, Amsterdam, Barcelona, Belgrade, Berlin, Limassol, Prague, Warsaw, and Yerevan.
