
The new Model Context Protocol (MCP) connector enables all Perplexity users in Computer to access Semrush’s search intelligence data natively inside the LLM platform to boost brand visibility.
As AI reshapes how people discover brands, Semrush's search intelligence has become essential for businesses trying to measure and grow their visibility. Integrating their trusted dataset directly into Perplexity gives marketers, founders and SEO teams a faster, more accessible way to find the answers that drive real growth.”
Dmitry Shevelenko, Chief Business Officer at Perplexity
Brand visibility in today’s fragmented era of AI search is tough for businesses to measure and even tougher to optimize, but it’s never been more important. Integrating Semrush’s search data infrastructure directly into the Perplexity search platform is pivotal for businesses to build and scale their discoverability faster and easier. You don’t need to be an expert on AI search. Just be curious about building your brand visibility, and our industry-leading search intelligence will guide you every step of the way.”
Vitalii Obishchenko, Chief Product Officer at Semrush
A Seamless Way to Bring Semrush Search Intelligence Into Perplexity’s AI Search Engine
- Semrush MCP connector allows users to run keyword research, competitor analysis, and SEO audits inside AI search, plus pull keyword rankings, domain analytics, and backlink data from Semrush directly into their Perplexity workflow.
- Users can run automated SEO workflows in Perplexity Computer, facilitated by the Semrush MCP connector.


