Semrush’s New Traffic Insights Explains Changes In Competitor Traffic Performance
New AI-powered Traffic Insights in Traffic Analytics help teams identify competitor traffic spikes and drops, understand the drivers, and act faster.
June 11, 2026
SEO Content Template, a unique advice-giving tool for creating SEO-friendly content, now shows you how your rivals use your target keywords.
All you need to do is type in a keyword or a set of keywords you’re planning to focus on. In a flash you’ll see SEO recommendations for your content based on your rivals that rank in Google’s top 10 and be able to explore how exactly they use these keywords in context.
You can forget about multiple browser tabs, as the tool provides you with all the necessary information on your competitors in one place — you can view all the data in the tool itself or export it into a document. We’ll highlight your target keywords in the text, so you can solely focus on content and context.
With this information at your fingertips, you can analyze what content brings your rivals to the Google top 10 and get some ideas on how to use the keywords they rank for.
If you’re new to SEO Content Template, discover all the possibilities the tool offers you in detail.
What do you think about this enhancement? Send us your feedback and comments at seo-ideas-feedback@sr03.myamztools.com, and stay tuned, as more updates are coming!
About Semrush
Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, pay-per-click, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush, with over 91,000 paying customers, is headquartered in Boston and has offices in Philadelphia, Trevose, Austin, Dallas, Amsterdam, Barcelona, Belgrade, Berlin, Limassol, Prague, Warsaw, and Yerevan.
